Super Bolw Ads and Social Media

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What did advertisers do to hit the social media masses? In my personal take, social media on its own doesn’t work if it is not combined with other media outlets. I think a great advertising campaign is the one that integrates several outlets and hits all angles at once across the board (Social media, TV, Print Read More

Opportunity Analysis- First Step of your SEO Product Plan (download template)

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By Mary, The first formal planning step when starting up a business, is to do an opportunity analysis by performing the following steps: Assessment of the opportunity Assessment of the entrepreneur (you) Specification of activities and resources needed to translate your idea into a viable business Source (or sources) of capital. The opportunity analyses focuses Read More

Servidor Dinámico Mejora SEO Móvil

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Los dueños de negocios utilizan una variedad de estrategias de marketing móvil para atraer a los consumidores de hoy. No hay duda de que los compradores utilizan sus teléfonos inteligentes para realizar una investigación preliminar sobre los productos y servicios que se pueden adquirir, y los webmasters necesitan desarrollar sitios móviles que se carguen rápidamente, Read More

How to manage an eCommerce SEO

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Introduction First, lets use Zappos as an example on how to run an ecommrce SEO. A quick intro to the search marketing landscape within Zappos. In 2008, Zappos did over $1,000,000,000 in sales. In addition to strong customer loyalty and an increasingly strong brand, the company has a robust and sophisticated paid search program in Read More